Magdalena Tkach's profile

TEA FACTORY GEN. Tea brand packaging

TEA FACTORY GEN
CD & DD / Tea Brand Packaging Design


BRAND PHILOSOPHY

“We think through tea we can in some small way bring some enrichment to the souls of people around the world”

There is a tale that there once existed a tea that was likened to a cool breeze of fresh air. During this time, tea was grown without pesticides or chemical fertilizer by farmers with an intrinsic bond with nature. A cup of tea was refreshing and brought stillness to the soul like a quiet walk in the forest. Inspired by those tea craftsmen of old, we simply and purely wish to make tea with the same philosophy.
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Design created by Magdalena, in March 2023.
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CONCEPT

The brand concept of Tea Factory Gen is inspired by Japanese culture and the special philosophy that the brand produces in its tea.




BRAND PACKAGING

The branding is created in well-balanced colors that will convey a calm mood and gracefulness. I used a special font to create a traditional Japanese typography style that will immerse holders in the brand's deep history.

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PACKAGING

‘A story to keep. A culture that you can touch. A tea that fills you with both.’



THANK YOU FOR WATCHING!




TEA FACTORY GEN. Tea brand packaging
Published:

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TEA FACTORY GEN. Tea brand packaging

Published: